All Posts

5 Tools to Improve Your Site’s SEO

When building a site, the first thing you come to learn is that three big letters will run your life: S. E. O. For the few who have yet to b...

E-commerce, Marketing, Media

Grow Revenue With Customer Segmentation

Do you remember the last time somebody whispered to you? You probably had the same reaction that the rest of us do. You stopped focusing on ...

E-commerce

How to Create a Dedicated Readership Whe...

With all the work that goes into content marketing (i.e. writing, designing and distributing an online publication), it can be disappointing...

Marketing

Packaging Inserts Can Increase Sales

Expectations are a tough thing to manage. They’re personal and thus, vary widely. In the case of the customer, expectations can oscillate ...

E-commerce, Partnerships

Why Email Marketing Still Yields the Hig...

In a world of viral social campaigns and 10-second videos, it can be hard to deliver a cohesive, impactful message to customers—never mind...

Marketing

3 Tips to Get Ready For the Holiday Seas...

The holiday shopping season is a crucial time for e-commerce brands to take advantage of additional consumer activity. Smart marketers recog...

E-commerce

3 Steps to Optimize Your Welcome Email

Start engaging with your audience right away

Marketing

Add Video to Increase Your Marketing ROI...

If you’re a small brand, you have an incredible opportunity to improve the return from your marketing by adding video. Many people think o...

Marketing

How to Optimize Your Email Drip Campaign...

What’s a drip campaign? An email drip campaign is a series of emails designed to build a relationship with subscribers and convert the...

Marketing