As marketers, we always have to tread carefully around continually changing guidelines, regulations, and best practices, especially when you...

Marketing, SMS Marketing

So you’re ready to reach new audiences and expand your customer base, and you’re convinced of the benefits of partnership marketing. Bu...

Feature Launch, Marketing, Partnerships

If you’re familiar with the Brooklyn-based electric toothbrush company Quip, it’s very possibly because of its partnership with Target. ...

Feature Launch, Marketing, Partnerships, Product

As consumers’ interaction with technology changes, the digital marketing world is on the cusp of yet another significant shift, and brands...

Feature Launch, Marketing, Partnerships

If you’re wondering whether partnership marketing will work for you, the answer is a resounding yes. Provided, that is, you find a goo...

Feature Launch, Marketing, Partnerships

With the rising competitive nature of brand marketing, it can be challenging to break into new audiences and grow your customer base. With t...

Marketing, Partnerships

Find a way to customize your strategy based on your brand’s needs.

Feature Launch, Marketing, Partnerships

You’ve done it! You’ve managed to create a solid, organic customer base for your company. They’ve stayed with you through thick and th...

Marketing, Partnerships

One of the most important tools a marketer can have is one that can collect and assess data to measure the value of their efforts. How effec...

E-commerce, Marketing