Recommended Posts
6 Post-Pandemic Marketing Tips for Small-to-Medium Businesses
Marketers must be prepared to employ new ideas and strategies in order to cater to a post-pandemic — yet, totally pandemic-informed — reality.
SMS 101: Collecting Subscribers, and What To Do Once You Got Them
Thought about adding SMS marketing to your inbound strategy, but stopped short due to compliance constraints? We'll cover the top ways to start collecting phone numbers for your SMS marketing program....
Partnerships
How to Find a Marketing Partner That Will Work for You
So you’re ready to reach new audiences and expand your customer base, and you’re convinced of the benefits of partnership marketing. But how do you find the right partner?
How Quip Hit the Bull’s-Eye by Partnering With Target
If you’re familiar with the Brooklyn-based electric toothbrush company Quip, it’s very possibly because of its partnership with Target. The retail giant has marketing partnerships with a number of...
3 Ways to Prepare for the Future With Partnership Marketing
As consumers’ interaction with technology changes, the digital marketing world is on the cusp of yet another significant shift, and brands that don’t adjust their tactics will no longer see profit...
How to Overcome the Challenges of Partnership Marketing
You have likely seen examples of incredibly successful marketing partnerships. As a result, you may now be interested in partnership marketing, understanding its myriad benefits. And no wonder: Itâ...
Will Partnership Marketing Work for Your Business?
If you’re wondering whether partnership marketing will work for you, the answer is a resounding yes. Provided, that is, you find a good partner and structure the right kind of pa...
Winter is Coming: The Brilliance of Mountain Dew’s Partnership with HBO
Removing a brand label may be a risky move, but PepsiCo’s Mountain Dew made the calculated decision to do it for a partnership with HBO that in the run-up to Game of Thrones final season premiere. T...
The Top Five Benefits of Partnership Marketing
With the rising competitive nature of brand marketing, it can be challenging to break into new audiences and grow your customer base. With the many customizable types of partnership marketing, your bu...
A Comprehensive Guide to the Types of Partnership Marketing
Find a way to customize your strategy based on your brand’s needs.
Partnership Marketing Is a Growth Strategy Where Everyone Wins
You’ve done it! You’ve managed to create a solid, organic customer base for your company. They’ve stayed with you through thick and thin, and you and your customer base have become the perfect p...
